Adobe Journey Optimizer (AJO)
Leveraging the power of AJO, we’ll help you personalize customer journeys across all touchpoints.
Capabilities
See how we’re helping our clients.
Meet your customers wherever they are with personalized omnichannel experiences.
Real-time customer journeys
Design and deliver personalized, adaptive journeys triggered by real-time customer behaviors.
Omnichannel orchestration
Engage customers across email, mobile, web, push, and in-app from one platform.
Next-best offer & decisioning
Leverage AI-driven rules and offers to deliver the right message or promotion at the right moment.
Audience segmentation & targeting
Activate rich, unified profiles from Adobe Experience Platform (AEP) to target audiences with precision and flexibility.
Testing & optimization
Continuously experiment with content, timing, and channels to maximize the effectiveness of your campaigns.
Insights & reporting
Measure performance in real time with dashboards, attribution, and integration into Adobe Customer Journey Analytics (CJA) for deeper insights.
How We Can Help
Turn customer data into experiences that drive loyalty.
Your customers expect personalized experiences in real-time, across every channel. We bring together your data, decisioning, and orchestration in one unified platform to deliver those experiences.
Meet customers right when they need you, optimize their journeys as you grow, and see measurable improvements in engagement and loyalty.
Working with Credera really feels like we are sharing a business problem that we are collaboratively trying to solve, rather than Credera selling us a particular service. Credera combines technological capability, business insight, and deep commercial awareness. They are trusted advisors, and we look forward to working with them in the future.
Alexander Thomson
Partner, Growth Capital Partners
Our Experts
Meet our AJO specialists.
Every implementation comes with challenges, but our experts will help you navigate them. This team knows how to solve tough problems and deliver results that matter to your business.
Matt Szwerc
Practice Manager, Customer Journeys
David Cutsinger
Director, Customer Journeys
Courtney Sward
Sr. Director, Customer Journeys
Related Capabilities
Additional services and offerings
Different challenges require different solutions. Our specialized services transform Adobe's enterprise capabilities into custom strategies that address your unique marketing goals and operational realities.
Data strategy
Today’s organizations are sitting on a wealth of valuable data. Savvy business leaders can tap into it with a comprehensive, structured data strategy.
Data analytics
Data analysis provides the foundation for informed decision-making, innovation, problem-solving, and efficiency.
Data products
Data is growing at a rapid rate but is only valuable if captured and used correctly. It requires sustainable innovation to create consistent and accelerating data products.
MarTech strategy
As customer expectations evolve, so does technology. Your strategy should be flexible enough to support future needs without costly rework.
Technology
Sep 27, 2023
AJO & the Power of Decisioning
Discover the power of decision management with AJO (Adobe Journey Optimizer), and see how this tool empowers marketers to...
Data
Jun 02, 2023
Leverage AJO to Protect Customer Data, Maintain Trust
Protecting customer data is crucial for maintaining trust and credibility. Learn how Adobe Journey Optimizer can help you...
Data
Sep 27, 2023
Data Residency in Adobe Journey Optimizer: Ensuring Compliance and Security
Safeguarding customer data is essential in today's digital landscape. Learn how Adobe Journey Optimizer helps ensure data...
Contact Us
Ready to achieve your vision? We're here to help.
We'd love to start a conversation. Fill out the form and we'll connect you with the right person.
Searching for a new career?
View job openings
