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Personalization at scale

Create seamless, AI-powered personalized experiences that drive engagement across all digital and physical touchpoints.

Point Of View

Every customer interaction feels designed just for them.

We combine advanced data integration, AI-driven personalization, and omnichannel orchestration to deliver customer experiences that feel relevant and valuable.

Leveraging our proprietary machine learning models or commercially available ones, you can synthesize real-time signals with an understanding of your customers’ preferences to create cohesive, journey-based experiences that drive lasting customer value.

Every customer interaction feels designed just for them.

Intelligent customer recognition

A connected ecosystem that unifies customer data across devices lets you identify customers and tailor the right messages through the right channels at the right time.

Seamless omnichannel journeys

When all your marketing channels know what customers have done before, you can meet them exactly where they are in their buying journey and make every interaction feel like a natural next step.

Predictive engagement optimization

A modern tech stack gets smarter with every customer interaction, whether someone clicks, buys, or ignores you completely. Each action teaches the system what works, so the next experience is even better.

How We Can Help

We deliver personalized experiences that build relationships and drive growth.

We orchestrate real-time experiences across all customer touchpoints, ensuring consistent personalization everywhere customers engage with your brand. Our approach delivers measurable impact on customer lifetime value and engagement metrics that directly contribute to business growth.

Our advanced analytics and AI capabilities enable predictive personalization that anticipates needs before customers express them. Through unified data foundations that eliminate experience fragmentation, you can create seamless journeys that feel natural and valuable.

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To me, the Credera difference is the consistent delivery of quality in a manner that partners with my team. We absolutely wouldn’t be where we are without them.

Kim Hales

Senior Vice President of IT, NRG

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Offerings

Complete personalization services

From customer data audits to fully integrated journey orchestration, we offer comprehensive personalization transformation services.

Use-case envisioning

Define the desired customer experiences and determine the technologies and data required to bring them to life.

Integrated architecture design

Establish the solution and integration architecture required to sense and activate personalized touchpoints.

Platform implementation and integration

Select, configure, and integrate the right platform capabilities to give marketers the tools they need to quickly enable new CX use cases.

MarSci modeling and analytics

Organize and analyze customer data, along with other data domains, to continuously optimize marketing spend and deliver better experiences.

Partnerships

Integrated with leading personalization and customer data platforms

Our strategic partnerships with top personalization engines and data platforms provide proven performance.

Adobe partnerSalesforce partnerBrazeAmazon partnerTealium partner
Adobe partnerSalesforce partnerBrazeAmazon partnerTealium partner

Our Experts

Meet our personalization experts.

Every initiative comes with challenges, but our experts will help you navigate them. This team knows how to solve tough problems and deliver results that matter to your business.

Dustin Talk
Dustin Talk

Jay Proulx
Jay Proulx

Vice President, Adobe Practice

Greg Gough
Greg Gough

Principal

Dallas

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