Healthcare & life sciences industry
Credera drives healthcare engagement, life sciences consumer, and healthcare provider (HCP) outcomes to deliver at scale.
OUR CAPABILITIES
End-to-end healthcare and life sciences transformation.
The healthcare and life sciences industry has an obligation to deliver patient outcomes amid complex legal and regulatory constraints. We improve the ability of healthcare and life sciences organizations to better engage patients and HCPs by executing strategy and program leadership, as well as by embedding modern technologies that leverage data, artificial intelligence (AI), and MarTech.
![[I2-H] Heath Care Stock](https://images.ctfassets.net/76f8cs5bg9si/5TblSgjlGOw6hFKYDzLGye/c558da90f51e3232471aca0fec059898/Heath_Care_Stock.jpg?w=1600&h=1066&q=90&fm=webp)
Harness potential to capture and leverage data
Healthcare and life sciences organizations have the potential to capture vast quantities of data. By operationalizing healthcare data and analytics, leading providers can improve the delivery of care ensuring legal, privacy, regulatory, and global considerations are met.
estimated healthcare spending that could be reallocated from conventional healthcare models to virtual, or virtually enabled, care.
Drive engagement with marketing technology
Enabling advanced MarTech in healthcare and life sciences is key to driving enhanced patient and HCP connection and impact.
Leverage data and AI in healthcare to drive innovation, efficiency, and insights.
Build modern data platforms to increase content effectiveness.
Utilize cloud technology to support organizational scale, growth, and security.
Future proof operations with digital transformation
Leading healthcare providers are seeking to create customer applications and solutions that help reimagine customer experiences. This starts with digital transformation, from vision through to execution, ensuring adaptions are made to suit specific organizational nuances and regulations.
Six Use Cases for Artificial Intelligence in Healthcare
As COVID-19 continues to impact the globe, enhancing healthcare using artificial intelligence (AI) is now more crucial than ever. AI has helped revolutionize the healthcare industry. At...
Our Approach
Leading large-scale healthcare programs from strategy to implementation.
As technology and healthcare evolve, so do patient needs. We define and build strategies to effectively improve the patient experience based on identified needs; be it harnessing AI to build a chatbot that helps doctors reduce administration time for diagnosis or delivering nationwide programs set by central government.
Industries
The areas we impact in healthcare & life sciences.
Pharmaceuticals
We combine proven digital transformation strategies and generative artificial intelligence (genAI) with deep pharmaceutical industry experience to help organizations excel in the new normal.
How We Can Help
Experience the difference.
At Credera, one of our core values is “people first.” As we embark on digital transformation to improve healthcare services, we treat each person we encounter with respect and care. We deeply value diversity and believe individual differences bring strength.
We call this the Credera Difference, and we invite you to hear directly from some of our clients about their experiences working with us. Our team has helped organizations of all sizes across the breadth of the healthcare industry with initiatives spanning strategy, transformation, data, AI, and technology. We also have dedicated geo-focused leaders who understand niche regional needs, allowing us to retain a boutique feel when engaged on a project.
Explore how a leading healthcare company and Credera partnered to improve patient offerings by strategically prioritizing initiatives across the organization.
Read how Credera partnered with the National Health Service to lead the largest network migration of its kind and save £75 million per year.
Credera helped a leading pharmaceutical firm with products in 120 countries and 60 unique brands to transform their marketing approach. We worked with their CMO to effectively market personally and at scale. We helped create a consumer hub spanning brands to improve operational efficiencies. Our MarTech assessment and multi-year roadmap resulted in an 30% increase in ROI for direct-to-HCP marketing and 46% increase in media operational efficiency. Our partnership soon generated millions per quarter in efficiencies, such as retargeting spend.
Niyati Srivastava
Managing Director, EMEA Pharma Sector lead, Credera
Offerings
Explore our offerings in the healthcare and life sciences sector.
We work closely with our healthcare customers to understand their unique challenges to improve patient care. This might look like improving patient experience through AI or improving collaboration and integration of data across platforms and organizations.
MarTech strategy
As customer expectations evolve, so does technology. Your strategy should be flexible enough to support future needs without costly rework.
MarTech optimization
Align marketing efforts with the right technology, tools, and platforms to fine-tune your marketing strategies and make better-informed decisions.
Data analytics
Data analysis provides the foundation for informed decision-making, innovation, problem-solving, and efficiency.
Innovation strategy
We help organizations take a structured approach to innovation that enables them to create and capture value.
Our experts in the space
We’re available to talk—and here to help.
At Credera, we’re only as good as our people, and we bring a highly skilled and diverse set of experts together for the benefit of our clients.
Niyati Srivastava
Managing Director
London
Kevin Bailey
Senior Manager
Chicago
Data
Jul 27, 2023
Improving patient experiences in the payer space through actionable insights and...
As customer expectations of healthcare companies continue to evolve, companies need to consider how data-driven strategies...
Transformation
Jun 22, 2020
NHS Digital and Credera achieve 90% of HSCN migrations, saving the NHS £75 million...
Credera have worked alongside NHS Digital on the Health and Social Care Network migration. This is Europe’s largest Wide...
Transformation
May 01, 2020
How DTC Is Disrupting Health Care
Ways that a direct-to-consumer (DTC) strategy in the rapidly changing health care industry creates major opportunities but...
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