As a senior consultant for Consileon Business Consultancy, Christian embarked on the classic consulting path for over five years. After various projects in automotive sales, he was also responsible for the online business of DER Touristik as team leader. Since 2014, he has headed the consulting division at Omnicom subsidiary Smart Digital. His focus is on advising global corporations on digital marketing issues and the operationalization of recommended solutions within the scope of implementation projects. Since 2023, he is overseeing the German-speaking market expansion as Managing Director of Credera Deutschland.