Partnership

Credera and Amazon Web Services Advertising & Marketing Technology

Creating extraordinary customer loyalty.

Overview

Why our partnerships are different.

As an AWS Premier Consulting Partner, we advise clients and deliver end-to-end AWS solutions that unlock innovation and increase flexibility, scalability, and security to accelerate business goals and growth.

Amazon Web Services Advertising & Marketing Technology Capabilities

AWS Advertising & Marketing Technology Offerings

In today’s landscape, organizations must develop an intentional and comprehensive approach to advertising and marketing. To enable success, this must be paired with a sufficient set of underlying advertising and marketing technologies. At Credera, we take a case-driven approach to optimize MarTech and AdTech stacks for all of our clients. This allows our clients to drive incremental business performance and create extraordinary customer loyalty.

Data & Audience Management

Measure and attribute customer and marketing behavior to understand holistic marketing performance and incrementality. Optimize your marketing mix to achieve specific business outcomes.

Digital Customer Experience

Personalize and tailor your offerings to match the individual attributes of your customer. Leverage data to identify the best channel to target customers on a campaign-by-campaign basis.

Advertising Intelligence

Redefine content as an asset instead of an expense and fulfill the four purposes of intelligent content: unification, adaptiveness, efficiency, and accuracy.

Privacy-Enhanced Data Collaboration

Adapt marketing campaigns to comply with privacy regulations such as Europe’s General Data Protection Regulation (GDPR) and respond to Apple and Android restricting access to third-party data. New solutions such as clean rooms are required to help enrich first-party data with other partners.

Case Studies

See how we solved these challenges for our clients.

Chili's

Chili's digital guest experience transformation.

Credera partnered with Chili's to provide strategic, mobile, responsive, user experience, ecommerce, analytics, and cloud services.

Customer & Marketing Strategy, Mobile Solutions, Web & Omnichannel Commerce

Leading Quick-Service Restaurant

Leading quick-service restaurant increases customer reach through a global marketing platform powered by AWS.

Project capitalizes on customer insights by integrating a customer data platform with marketing automation and engaging customers with tailored, real-time messages.

Cloud & Infrastructure Modernization, Customer & Marketing Strategy, Modern Marketing Transformation, Product Development & Integration, Technology Strategy

Leading Pharmaceutical Drug Maker

Transforming consumer marketing through MarTech.

Credera and Omnicom Precision Marketing Group were engaged by a leading pharmaceutical drug maker to transform their new marketing organization.

Modern Data Architecture, AdTech & MarTech Enablement, Modern Marketing Transformation

Client Success Stories

Here are a few clients we’ve partnered with Amazon Web Services Advertising & Marketing Technology.

Here are a few clients we’ve recently worked with to identify valuable solutions through a similar discovery conversation.