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How do you measure up?

AI Maturity Assessment

This tool will measure your organisation across the key capabilities required for delivering AI at scale. The output of this assessment is designed to equip marketing and technology leaders with insights to drive AI optimisation and investment decisions.

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How it works

1. Take the assessment

Answer a series of questions that we will use to measure your AI capabilities across six dimensions

2. See your results

Receive an overall score, dimension scores, and key insights to help drive AI optimisation investment decisions

Our Model

Our digital customer-centric maturity model is built on six dimensions

Strategy
Strategy

Measures the clarity of the role that AI plays within your business strategy.

Data
Data

Measures the readiness of your proprietary data to be consumed by AI applications and the privacy and bias guardrails that protect it.

Talent
Talent

Measures your ability to attract, recruit and retain technical and non-technical staff to support your AI ambition.

Technology
Technology

Measures your ability to build and deploy AI tools into your technology stack supported by enabling infrastructure.

Delivery
Delivery

Measures your ability to progressively release value through AI, monitor and handle delivery risks such as prompt injections, denial of service, and data leakage.

Adopting and Scaling
Adopting and Scaling

Measures the ability of your organisation to absorb and use new AI capabilities.

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