Travel
Growth in the travel industry requires data-driven, sustainable, and scalable experiences with modern technology and marketing strategies.
WHY IT MATTERS
Succeed in the new paradigm.
As travel returns to normal operational levels, organizations are faced with the challenges of restricted technical resource, legacy technology, and cost pressure. Leaders who can use data to drive loyalty with employees and customers and invest in the right technology platform will enable growth for both the short- and long-term.
![[I3-CT] AdobeStock 132615501](https://images.ctfassets.net/76f8cs5bg9si/74brGgJt6AuxPzlNFSb7I2/b43c83c5b2aaae878e87a280dcd07856/AdobeStock_132615501.jpeg?w=800&h=533&fl=progressive&q=90&fm=jpg)
Enhance personalization
Customers demand experiences that are customized for them in real-time—whether it’s a flight alert or a hotel check-in reminder. But personalization has gone beyond the customer to the employee experience as well. Organizations who create a personalized experience for their team members and customers will increase retention rates and be rewarded with loyalty.
of consumers expect organizations to know their interests and anticipate their needs.
Leverage data
Having the right data at the right time to make the right decision doesn’t happen automatically. A practical and scalable data strategy underpins the marketing personalization and technology strategy that will drive growth for travel organizations. With the right data strategy in place, leaders can build transformational technologies to surprise and delight customers and internal teams.
Predictive analytics: Use data to find the next best action faster.
Artificial intelligence applications: Use data to build market-leading AI products or reduce admin-heavy tasks.
Security: Deploy a secure data strategy to keep organizations and consumers safe.
Modernize technology
Modernizing technology isn’t about adopting the newest technology or following the technology hype cycle. The hard work of re-platforming technology with a clear path to value through change management creates a foundation for long-term success.
![Capitalizing on Millennial Travel Behaviors & Attitudes](https://images.ctfassets.net/76f8cs5bg9si/3rFHN3s5mN3TPDmGe1Guv3/3b4d927c4552dd8ab7ccc291ad7d428a/Feature_Image_-_Capitalizing_on_Millennial_Travel_Behaviors___Attitudes.jpg?w=600&h=309&fl=progressive&q=90&fm=jpg)
Capitalizing on Millennial Travel Behaviors & Attitudes
They can do so by studying their needs and meeting them, and they can keep their millennial customers by understanding their expectations and exceeding them.
How We Can Help
Fuel growth with an experienced team.
Our team works with leaders across the globe in the travel industry to create value. This spans across program leadership, software and cloud engineering, data strategy, and change management. We’re always focused on working together to accomplish a shared goal for sustainable growth beyond the project or program lifecycle.
How We Can Help
Experience the difference.
Utilizing your first-party customer data, taking advantage of AI for personalization, and ensuring your teams are set up for success internally will be key in providing competitive advantage.
At Credera, one of our core values is tenacity. We believe that organizations in the travel industry have to be tenacious to succeed in an ever-evolving industry. Credera teams match that tenacity by taking on clients’ challenges as if they're our own. We call this the Credera Difference, and we invite you to hear directly from some of our clients about their experiences working with us.
Read how Credera and a global leading airline created a seven-fold improvement in customer experience with in-flight innovation.
Explore how Credera and Hilton found new ways to engage a global workforce.
There’s a foundation of trust we have with Credera. When we have a challenge and we bring Credera in to solve [it], Credera is very customer focused and about bringing value and solving that challenge in the best way possible. We have other consulting partners. I’ve also worked for a consulting firm for years. Credera feels different. And the reason they feel different is because it is a very value-focused engagement with a trusted partner.
Ronald Edge
Director of Cloud and Platform Engineering, SITA
![Ronald Edge](https://images.ctfassets.net/76f8cs5bg9si/4ytAchZM3dPC6rQfSApvMr/29f1284b55ac6e64a77c2d9434fa8152/Screenshot_2023-10-09_at_12.50.43_PM.png?w=850&h=586&q=90&fm=png)
Our experts in the space
We’re available to talk—and here to help.
At Credera, we’re only as good as our people, and we bring a highly skilled and diverse set of experts together for the benefit of our clients.
![Nigel Hughes](https://images.ctfassets.net/76f8cs5bg9si/6E2ZPQKkwT7c4dFFDUlnbb/0258c0db591e5585e7c46089366a218f/Screen_Shot_2021-05-25_at_4.02.02_PM.png?w=780&h=782&q=90&fm=png)
Nigel Hughes
Managing Director
London
![Emily Crawford](https://images.ctfassets.net/76f8cs5bg9si/1bupqEimzdjFiSiljU0RPd/a87a11b06849ce79a0e72789f2707314/ecrawford_credera.com-342.jpg?w=250&h=250&fl=progressive&q=90&fm=jpg)
Emily Crawford
Principal
Dallas
Services
Explore our offerings in the travel industry.
Create value in the travel space with the right technology and data strategies, marketing personalization, program leadership, change management, and more.
Data strategy
Today’s organizations are sitting on a wealth of valuable data. Savvy business leaders can tap into it with a comprehensive, structured data strategy.
Data analytics
Data analysis provides the foundation for informed decision-making, innovation, problem-solving, and efficiency.
MarTech strategy
As customer expectations evolve, so does technology. Your strategy should be flexible enough to support future needs without costly rework.
Innovation strategy
We help organizations take a structured approach to innovation that enables them to create and capture value.
Contact Us
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